An eSIM is a digital SIM that eliminates the need for a physical SIM card. With eSIM, you can quickly and easily transfer an existing mobile plan or get a new mobile plan, all digitally. You can even store multiple eSIMs on the same device and use two phone numbers at the same time. And it’s more secure — someone can’t remove the physical SIM card if your iPhone is lost or stolen. In just a few simple steps, you are ready to make calls, send messages and browse the web. Learn more about eSIM. (Opens in a new window) iPhone Air is activated with an eSIM and does not support a physical SIM card. Use of an eSIM requires a network provider that supports eSIM and a wireless service plan. See your provider for details. Learn more about eSIM and network providers. (Opens in a new window)

How do I activate my iPhone Air with eSIM?

iPhone Air models don’t have a physical SIM tray and activate only using eSIM. Use of an eSIM requires a network provider that supports eSIM and a wireless service plan. With eSIM Provider Activation, supported network providers can assign an eSIM to your iPhone digitally. If your network provider supports eSIM Quick Transfer, you can transfer the SIM from your previous iPhone to your new iPhone without contacting your provider. Additionally, your network provider can provide you with a QR code or ask you to use their app to activate an eSIM. Learn more about setting up your eSIM (Opens in a new window). While travelling internationally, your network provider may offer convenient and affordable international roaming options. Additionally, you can use a travel eSIM at your destination. Learn more about using eSIM while travelling (Opens in a new window).

Why should I buy a SIM-free iPhone on apple.com?

An unconnected iPhone purchased from apple.com is unlocked. This means you aren’t tied to a single network provider or a multiyear service contract. You can choose the network and tariff that are right for you. Once your new iPhone is activated, it remains unlocked, which means you can use it with any network that provides service for iPhone.

Will my iPhone work worldwide?

iPhone models currently sold on apple.com work with compatible networks around the world, including 5G and 4G LTE networks. Check with your home network provider regarding international roaming charges, or purchase a compatible nano-SIM at your destination.

What resources are available to me to quickly get set up, transfer existing files and make the most of my new iPhone?

When you buy directly from Apple, you’ll get access to Personal Setup — free online, one‑to‑one sessions with a Specialist who can help you set up your new iPhone and start your data transfer. A Specialist can also help you customise your settings, discover navigation tips and dive deeper into Apple apps and tools. Best of all, you can join whenever works for you, from wherever you are. Learn more about Personal Setup.

Which network providers offer 5G service?

iPhone 16e, iPhone 16, iPhone 17, iPhone Air and iPhone 17 Pro are 5G capable. For 5G access, you need to activate your iPhone with a network provider that offers 5G service. Some providers may also require a 5G service plan or a new SIM. Contact your provider for more information. Learn more about network providers in your country here (Opens in a new window) .

New

iPhone Air

Pre-order starting at 8 pm MYT on 12 September.
Available starting 19 September.

512GB

^Footnote 1

Light Gold Unlocked RM 5,999.00

512GB

^Footnote 1

Sky Blue Unlocked RM 5,999.00

512GB

^Footnote 1

Cloud White Unlocked RM 5,999.00

1TB

^Footnote 1

Light Gold Unlocked RM 6,999.00

1TB

^Footnote 1

Space Black Unlocked RM 6,999.00

1TB

^Footnote 1

Cloud White Unlocked RM 6,999.00

256GB

^Footnote 1

Cloud White Unlocked RM 4,999.00

256GB

^Footnote 1

Space Black Unlocked RM 4,999.00

256GB

^Footnote 1

Light Gold Unlocked RM 4,999.00

512GB

^Footnote 1

Space Black Unlocked RM 5,999.00

1TB

^Footnote 1

Sky Blue Unlocked RM 6,999.00

256GB

^Footnote 1

Sky Blue Unlocked RM 4,999.00

Frequently Asked Questions

An eSIM is a digital SIM that eliminates the need for a physical SIM card. With eSIM, you can quickly and easily transfer an existing mobile plan or get a new mobile plan, all digitally. You can even store multiple eSIMs on the same device and use two phone numbers at the same time. And it’s more secure — someone can’t remove the physical SIM card if your iPhone is lost or stolen. In just a few simple steps, you are ready to make calls, send messages and browse the web. Learn more about eSIM. (Opens in a new window)

iPhone Air is activated with an eSIM and does not support a physical SIM card. Use of an eSIM requires a network provider that supports eSIM and a wireless service plan. See your provider for details. Learn more about eSIM and network providers. (Opens in a new window)
iPhone Air models don’t have a physical SIM tray and activate only using eSIM. Use of an eSIM requires a network provider that supports eSIM and a wireless service plan. With eSIM Provider Activation, supported network providers can assign an eSIM to your iPhone digitally. If your network provider supports eSIM Quick Transfer, you can transfer the SIM from your previous iPhone to your new iPhone without contacting your provider. Additionally, your network provider can provide you with a QR code or ask you to use their app to activate an eSIM. Learn more about setting up your eSIM (Opens in a new window).

While travelling internationally, your network provider may offer convenient and affordable international roaming options. Additionally, you can use a travel eSIM at your destination. Learn more about using eSIM while travelling (Opens in a new window).
An unconnected iPhone purchased from apple.com is unlocked. This means you aren’t tied to a single network provider or a multiyear service contract. You can choose the network and tariff that are right for you. Once your new iPhone is activated, it remains unlocked, which means you can use it with any network that provides service for iPhone.
iPhone models currently sold on apple.com work with compatible networks around the world, including 5G and 4G LTE networks. Check with your home network provider regarding international roaming charges, or purchase a compatible nano-SIM at your destination.
When you buy directly from Apple, you’ll get access to Personal Setup — free online, one‑to‑one sessions with a Specialist who can help you set up your new iPhone and start your data transfer. A Specialist can also help you customise your settings, discover navigation tips and dive deeper into Apple apps and tools. Best of all, you can join whenever works for you, from wherever you are. Learn more about Personal Setup.
iPhone 16e, iPhone 16, iPhone 17, iPhone Air and iPhone 17 Pro are 5G capable. For 5G access, you need to activate your iPhone with a network provider that offers 5G service. Some providers may also require a 5G service plan or a new SIM. Contact your provider for more information. Learn more about network providers in your country here (Opens in a new window) .

Your new iPhone comes with so much more.

Apple TV+

3 free months of original films and series.^{Footnote ◊}

Apple Music

3 free months of all your favorite songs — all ad-free.^{Footnote ◊}

Apple Arcade

3 free months of incredibly fun, uninterrupted gameplay.^{Footnote ◊}

Apple Fitness+

3 free months of workouts, from HIIT to Meditation.^{Footnote ◊}

Which iPhone is right for you?

New

iPhone 17 Pro

Innovative design for the ultimate performance and battery life.

From RM 5,499

6.9″ or 6.3″

Super Retina XDR display^Footnote 2

ProMotion technology

Always-On display

Dynamic Island

Aluminium unibody

Action button

Camera Control for faster access to photo and video tools

A19 Pro chip

6-core GPU with Neural Accelerators

Hardware-accelerated ray tracing

Up to 39 hours video playback^Footnote 3

18MP Center Stage front camera

Tap to zoom and rotate

Centre Stage for photos

Ultra‑stabilised video

Dual Capture

Centre Stage for video calls

48MP Pro Fusion camera system

48MP Fusion Main | 48MP Fusion Ultra Wide | 48MP Fusion Telephoto

Super-high‑resolution photos
(24MP and 48MP)

Next-generation portraits with Focus and Depth Control

Macro photography

Dolby Vision up to 4K at 120 fps

Latest-generation Photographic Styles

Optical zoom options .5x, 1x, 2x, 4x, 8x

Built for Apple Intelligence^Footnote 4

Emergency SOS

Crash Detection^Footnote 5

USB‑C

Supports USB 3 for up to 20x faster transfers^Footnote 6

iPhone Air, back exterior, sky blue colour, 2-in-1 camera system, front exterior, all screen design, Dynamic Island, thin black display border

New

iPhone Air

The thinnest iPhone ever. With the power of pro inside.

From RM 4,999

6.5”

Super Retina XDR display^Footnote 2

ProMotion technology

Always-On display

Dynamic Island

Titanium frame

Action button

Camera Control for faster access to photo and video tools

A19 Pro chip

5-core GPU with Neural Accelerators

Hardware-accelerated ray tracing

Up to 27 hours video playback^Footnote 7

18MP Center Stage front camera

Tap to zoom and rotate

Centre Stage for photos

Ultra‑stabilised video

Dual Capture

Centre Stage for video calls

48MP Fusion camera system

48MP Fusion Main

Super-high‑resolution photos
(24MP and 48MP)

Next-generation portraits with Focus and Depth Control

— No Macro photography

Dolby Vision up to 4K at 60 fps

Latest-generation Photographic Styles

Optical zoom options .5x, 1x, 2x, 4x, 8x

Built for Apple Intelligence^Footnote 4

Emergency SOS

Crash Detection^Footnote 5

USB‑C

Supports USB 2

iPhone 17, back exterior, lavender colour, Advanced dual-camera system, front exterior, all screen design, Dynamic Island, thin black display border

New

iPhone 17

Even more delightful. Even more durable.

From RM 3,999

6.3”

Super Retina XDR display^Footnote 2

ProMotion technology

Always-On display

Dynamic Island

Aluminium frame

Action button

Camera Control for faster access to photo and video tools

A19 chip

5-core GPU with Neural Accelerators

Hardware-accelerated ray tracing

Up to 30 hours video playback^Footnote 7

18MP Center Stage front camera

Tap to zoom and rotate

Centre Stage for photos

Ultra‑stabilised video

Dual Capture

Centre Stage for video calls

48MP Dual Fusion camera system

48MP Fusion Main | 48MP Fusion Ultra Wide

Super-high‑resolution photos
(24MP and 48MP)

Next-generation portraits with Focus and Depth Control

Macro photography

Dolby Vision up to 4K at 60 fps

Latest-generation Photographic Styles

Optical zoom options .5x, 1x, 2x

Built for Apple Intelligence^Footnote 4

Emergency SOS

Crash Detection^Footnote 5

USB‑C

Supports USB 2

iPhone 16e

Everything you love. Including the price.

From RM 2,999

6.1″

Super Retina XDR display^Footnote 2

– No ProMotion technology

– No Always-On display

– No Dynamic Island

Aluminium frame

Action button

– No Camera Control for faster access to photo and video tools

A18 chip

4-core GPU

Hardware-accelerated ray tracing

Up to 26 hours video playback^Footnote 7

12MP TrueDepth

Tap to zoom and rotate

— No Centre Stage for photos

— No Ultra-stabilised video

— No Dual Capture

— No Centre Stage for video calls

2-in-1 camera system

48MP Fusion Main

Super-high‑resolution photos
(24MP and 48MP)

Portrait mode with Depth Control

— No Macro photography

Dolby Vision up to 4K at 60 fps

Photographic Styles

Optical zoom options 1x, 2x

Built for Apple Intelligence^Footnote 4

Emergency SOS

Crash Detection^Footnote 8

USB‑C

Supports USB 2

Compare all iPhone models

◊ Apple TV+ offer available to new and qualified returning subscribers only. RM 29.90/month after free trial. Only one offer per Apple Account and only one offer per family if you’re part of a Family Sharing group, regardless of the number of devices that you or your family purchase. This offer is not available if you or your Family have previously accepted an Apple TV+ three-months-free or one-year-free offer. Offer valid for three months after eligible device is activated. Plan automatically renews until cancelled. Restrictions and other terms apply.

New subscribers only. RM 16.90/month after trial. Offer is available for new Apple Music subscribers with a new eligible device for a limited time only. Offer redemption for eligible audio devices requires connecting or pairing to an Apple device running the latest iOS or iPadOS. Offer redemption for Apple Watch requires connecting or pairing to an iPhone running the latest iOS. Offer good for three months after eligible device activation. Only one offer per Apple Account, regardless of the number of eligible devices you purchase. Plan automatically renews until cancelled. Restrictions and other terms apply.

Apple Arcade offer available to new and qualified returning subscribers only. RM 29.90/month after free trial. Only one offer per Apple Account and only one offer per family if you’re part of a Family Sharing group, regardless of the number of devices that you or your family purchase. This offer is not available if you or your Family Sharing group have previously accepted an Apple Arcade three-months-free offer. Offer valid for three months after eligible device activation. Plan automatically renews until cancelled. Restrictions and other terms apply.

Apple Fitness+ offer available to new subscribers who purchase an eligible device. RM 19.90/month after trial. Only one offer per Apple Account and only one offer per family if you’re part of a Family Sharing group, regardless of the number of devices you or your family purchase. This offer is not available if you or your family have previously subscribed to Apple Fitness+. Offer valid for three months after eligible device activation. Plan automatically renews until cancelled. Restrictions and other terms apply.

A subscription is required for Apple Fitness+.

Apple Fitness+ requires iPhone 8 or later or Apple Watch Series 3 or later paired with an iPhone 6s or later.
∆ Trade-in service is provided by Apple’s trade-in partners. Trade-in value quotes are estimates only and actual values may be lower than the estimation. Trade-in values vary based on the condition, year and model of your trade‑in device. Not all devices are eligible for credit. You must be at least the age of majority to be eligible to trade in for credit. Trade-in value may be applied towards qualifying new device purchase. Actual value awarded is based on receipt of a qualifying device matching the description provided when the estimate was made. Offer may not be available in all stores, and may vary between in-store and online trade-in. Some stores may have additional requirements. Apple’s trade-in partners reserve the right to refuse, cancel or limit quantity of any trade-in transaction for any reason. More details are available from Apple’s trade-in partner for trade-in and recycling of eligible devices. Restrictions and limitations may apply. For recycling eligible equipment, terms and restrictions may apply.
§ AppleCare+ provides coverage for unlimited incidents of accidental damage from handling. Each incident is subject to a service fee.
± Express Replacement Service is not available under the screen replacement or back glass damage excess fee.
1. Available space is less and varies due to many factors. A standard configuration uses approximately 12GB to 24GB of space, including iOS 26 with its latest features and Apple apps that can be deleted. Apple Intelligence on-device models use approximately 7GB of space and can be deleted if Apple Intelligence is turned off. Turning on Apple Intelligence will download the models again. Apple apps that can be deleted use about 4.5GB of space, and you can download them again from the App Store. Storage capacity subject to change based on software version, settings and iPhone model.
2. The display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 6.06 inches (iPhone 16e), 6.12 inches (iPhone 16), 6.27 inches (iPhone 17), 6.55 inches (iPhone Air), 6.27 inches (iPhone 17 Pro), 6.69 inches (iPhone 16 Plus) or 6.86 inches (iPhone 17 Pro Max) diagonally. Actual viewable area is less.
3. Battery life claim refers to larger models. All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. See apple.com/my/batteries and apple.com/my/iphone/battery.html for more information.
4. Apple Intelligence is available in beta. Some features may not be available in all regions or languages. For feature and language availability and system requirements, see support.apple.com/121115 (Opens in a new window).
5. iPhone 17, iPhone Air and iPhone 17 Pro can detect a serious car crash and call for help. Requires a mobile data connection or Wi-Fi calling.
6. USB 3 cable with 10 Gbps speed required.
7. All battery claims depend on the mobile network, location, signal strength, feature configuration, usage and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. Battery tests are conducted using specific iPhone units. See apple.com/my/batteries and apple.com/my/iphone/compare for more information.
8. iPhone 14 and later can detect a severe car crash and call for help. Requires a mobile network connection or Wi-Fi calling.

iPhone Air

Frequently Asked Questions

What is an eSIM?

How do I activate my iPhone Air with eSIM?

Why should I buy a SIM-free iPhone on apple.com?

Will my iPhone work worldwide?

What resources are available to me to quickly get set up, transfer existing files and make the most of my new iPhone?

Which network providers offer 5G service?

Your new iPhone comes with so much more.

Apple TV+

Apple Music

Apple Arcade

Apple Fitness+

Which iPhone is right for you?