PRESS RELEASE September 16, 2003

Apple Introduces New 15-inch PowerBook

Joins New 17- and 12-inch Models to Complete PowerBook Line

MARKHAM, Ontario—September 16, 2003—Apple® today introduced the all-new15-inch PowerBook® G4, offering an unrivaled mix of power and portability ina sleek aluminum design weighing just 5.6 pounds. Featuring a stunning15.2-inch widescreen display, phenomenal graphics, Apple's revolutionarybacklit keyboard and advanced connectivity including AirPort® Extreme,Bluetooth, FireWire® 800, USB 2.0 and Gigabit Ethernet, the new 15-inchPowerBook G4 starts at just $2,849 (CDN).
The 15-inch PowerBook G4 joins new models of the groundbreaking 17- and12-inch PowerBooks to complete the industry-leading family of notebooks formobile professionals. The new 17-inch model features a significantperformance boost with a 1.33 GHz G4 processor that includes double theamount of on-chip level 2 cache and is now available for $4,299 (CDN). Thenew 12-inch model features a 1 GHz G4 processor and includes a Digital VideoInterface (DVI) port for a pure digital connection to any of Apple's flatpanel displays.
“Apple continues to lead the industry's move to portable computing bydelivering the world's most innovative notebooks,” said Steve Jobs, Apple'sCEO. “The new 15-inch PowerBook G4 succeeds the legendary Titanium PowerBookG4, the industry's first widescreen notebook introduced in January 2001.With its speed, widescreen display, connectivity and ultra-light aluminumenclosure, the new 15-inch PowerBook G4 sets the bar for professionalnotebooks even higher.”
Designed for creative and business professionals, the new 15-inch PowerBookG4 offers Apple's revolutionary backlit keyboard with ambient light sensorsfor working in low-light conditions such as airplanes and design studios -not to mention blackouts. The new 15-inch PowerBook G4 now includes a fastPowerPC G4 processor running up to 1.25 GHz with 512KB on-chip level 2cache, phenomenal graphics performance from the ATI Mobility Radeon 9600with 64MB DDR RAM, support for up to 2GB of DDR 333 MHz SDRAM and a 60 or80GB Ultra ATA/100 hard drive. Delivering the latest in wireless networking,the new 15-inch PowerBook G4 supports AirPort Extreme and Bluetooth andprovides advanced connectivity with a full complement of I/O ports,including built-in Gigabit Ethernet (10/100/1000BASE-T), USB 2.0 andhigh-speed FireWire 800 for fast transfer of uncompressed digital video tohigh-capacity storage devices.
The 17-inch PowerBook is the industry's first notebook with a stunning17-inch display and is the thinnest and lightest in its class. Ideal forprofessional graphic design, video editing and music production, it measuresonly 1-inch thin and weighs just 6.9 pounds. The new 17-inch PowerBook G4now starts at $4,299 (CDN) and features a blazingly fast 1.33 GHz PowerPC G4processor; outstanding performance from the ATI Mobility Radeon 9600 with 64MB DDR SDRAM; support for up to 2GB of DDR 333 MHz SDRAM; an 80GB UltraATA/100 hard drive; and a full complement of I/O ports, including built-inGigabit Ethernet (10/100/1000BASE-T) and high-speed FireWire 800 for fasttransfer of uncompressed digital video to high-capacity storage devices.
The new 12-inch PowerBook G4 weighs just 4.6 pounds and features a 12.1-inch(diagonal) TFT XGA active-matrix display. The ultra-light and compactfull-featured notebook now includes a fast 1 GHz PowerPC G4 processor;enhanced graphics performance with the NVIDIA GeForce FX Go 5200 graphicsprocessor and 32MB of DDR SDRAM; support for up to 1.25GB of DDR 266 MHzSDRAM; and support for digital and analog video out with DVI, VGA, S-videoand composite video.
Pre-installed on every PowerBook G4, Mac® OS X “Jaguar” version 10.2.7,enhances the mobile experience with unique features including Instant On,which wakes the PowerBook from sleep in just one second; AutomaticNetworking, which automatically switches the network connections betweenEthernet, 802.11 and modem; and advanced power management for long batterylife through Energy Saver Profiles. Every new PowerBook G4 includes Apple'siLife™ applications, an integrated suite of award-winning software,including iTunes® for managing digital music, iPhoto™ for organizing andsharing digital photos, iMovie® for digital movie-making, and iDVD™ forcreating and burning Hollywood-style DVDs.
Pricing & Availability
The new 15- and 17-inch PowerBook G4 models are available immediately, andthe new 12-inch PowerBook G4 is expected to be available later this monththrough the Apple Store® (www.apple.com/canadastore) and Apple AuthorizedResellers.
The 1.0 GHz, 15-inch PowerBook G4, for a suggested retail price of $2,849(CDN), includes:
  • Combo (DVD-ROM/CD-RW) optical drive;
  • 256MB DDR SDRAM; and
  • 60GB Ultra ATA/100 hard drive.

The 1.25 GHz, 15-inch PowerBook G4, for a suggested retail price of $3,699 (CDN), includes:
  • SuperDrive (DVD-R/CD-RW) optical drive;
  • 512MB DDR SDRAM;
  • 80GB Ultra ATA/100 hard drive;
  • AirPort Extreme 54Mbps wireless networking; and
  • Backlit keyboard with ambient light sensor.

The 1.33 GHz, 17-inch PowerBook G4, for a suggested retail price of $4,299 (CDN), includes:
  • SuperDrive (DVD-R/CD-RW) optical drive;
  • 512MB DDR SDRAM;
  • 80GB Ultra ATA/100 hard drive;
  • AirPort Extreme 54Mbps wireless networking; and
  • Backlit keyboard with ambient light sensor.

The 1.0 GHz, 12-inch PowerBook G4, for a suggested retail price of $2,299 (CDN), includes:
  • Combo (DVD-ROM/CD-RW) optical drive;
  • 256MB DDR SDRAM; and
  • 40GB Ultra ATA/100 hard drive.

The 1.0 GHz, 12-inch PowerBook G4, for a suggested retail price of $2,549 (CDN), includes:
  • SuperDrive (DVD-R/CD-RW) optical drive;
  • 256MB DDR SDRAM; and
  • 40GB Ultra ATA/100 hard drive.

Additional build-to-order options for the new PowerBook G4 line include theability to upgrade to up to 2GB of DDR RAM, backlit keyboard with ambientlight sensor for the 15-inch PowerBook, the SuperDrive (DVD-R/CD-RW) opticaldrive, an 80GB Ultra ATA/100 hard drive with 5400-rpm performance for the15- and 17-inch PowerBook, AirPort Extreme Base Station, AirPort ExtremeCard and the AppleCare® Protection Plan.
Apple Canada Inc. is headquartered in Markham, Ontario and is a wholly-owned subsidiary of Apple Computer, Inc. Apple products are available at more than 450 Authorized Apple Canada Dealer locations across Canada.
Press Contact:
Tara Hendela
Apple Canada
(905) 513-5853
thendela@apple.com
    © 2003 Apple, the Apple logo, Mac, Mac OS, Macintosh, Power Mac, PowerBook,AirPort, FireWire, iLife, iPhoto, iMovie, Apple Store and AppleCare areeither registered trademarks or trademarks of Apple. Other company andproduct names may be trademarks of their respective owners.