New subscribers get 3 months of Fitness+ free when you buy an eligible Apple Watch.1 Shop Apple Watch

Why Apple Watch

The ultimate device for a healthy life.

Apple Watch can do what your other devices can’t because it’s on your wrist. When you wear it, you get meaningful health insights, a fitness partner that measures all the ways you move, a connection to the people you care about most and advanced safety features.

Health

You snooze. You win.

All-new sleep score helps you track and understand the quality of your sleep, so you can make it more restorative. You can use the Sleep app to set up a bedtime routine with Wind Down reminders. Apple Watch can even notify you if you show signs of possible sleep apnoea.2

Learn more about sleep features on Apple Watch

Apple Watch Series 11 devices, sleep score screen, possible sleep apnoea notification

Receive heart health notifications.

Unusually high or low heart rates and irregular heart rhythms (known as arrhythmias) could be signs of a serious condition. But many people don’t recognise the symptoms, so the underlying causes often go undiagnosed. Notifications in the Heart Rate app will alert you to these irregularities so you can take action and consult your doctor.3

Learn more about heart health notifications

Apple Watch Ultra 3, black titanium case colour, Heart Rate app, current beats per minute, Ocean Band, black colour

ECG on your wrist. Anytime, anywhere.

With the ECG app, Apple Watch is capable of generating an ECG similar to a single-lead electrocardiogram.4 It’s a momentous achievement for a wearable device that can provide critical data for doctors and peace of mind for you.

Learn more about the ECG app

Apple Watch Series 11, aluminium case, silver colour, ECG app, beats per minute in top-left corner, centred rhythm line and timer, Sport Band, neon yellow colour

Better understand your daily health status.

With the Vitals app, you can quickly see your key overnight health metrics right on your watch — including heart rate, respiratory rate, wrist temperature, blood oxygen and sleep duration.5 For a more holistic understanding of your daily health status.

Learn more about the Vitals app

Apple Watch Series 11, aluminium case, space grey colour, Vitals app, chart scoring health, wrist temperature above baseline notification, right side, Digital Crown, anchor blue Braided Solo Loop

Understand your cycle like never before.

Apple Watch has innovative sensors that track your temperature while you sleep.6 Cycle Tracking uses this data to provide a retrospective estimate of when you have likely ovulated, which can be helpful for family planning.7 As always, your data is private and secure.

Learn more about the Cycle Tracking app

Apple Watch Series 11, Space Grey aluminium case colour, Ovulation date estimation notification from Cycle Tracking in Health app, Digital Crown, band, forest Sport Loop

Fitness and Activity

Move. Exercise. Stand.
Reach your goals, one ring at a time.

Track your daily activity — like how many active calories you burn, how many minutes of exercise you do and how often you stand — with Activity rings. Customise your goals for each day of the week so you can close your rings every day, or pause them if you need to take a break. You can also see your current step count and workouts completed for the day in the Activity app.

Learn how Apple measures and validates heart rate, activity and calories burned (PDF)

Apple Watch Series 11, aluminium case, polished jet black colour, Activity rings: move, exercise, stand, Digital Crown, band, dark grey Sport Loop

Measure all the ways you move.

From strength training and running to Pilates and yoga, Apple Watch offers a healthy range of ways to track your workout. And it shows your progress with advanced metrics and views like Heart Rate Zones, Power and Elevation.

Apple Watch Series 11, aluminium case, space grey colour, Outdoor Run workout open with Apple Music play controls, Apple Watch Ultra 3, titanium case, natural colour, Running workout open, heart rate in Zone 3

Take your workouts to the next level.

Create Custom Workouts with time and distance intervals, as well as periods of warm-up, cool-down and recovery. And see what’s coming with the Up Next workout view.

Apple Watch Series 11, aluminium case, silver colour, Custom Workout screen tracks Pool Swim, metrics on screen, Sport Band, neon yellow colour

A powerful tool to help you achieve your goals.

Training load helps you see how the intensity and duration of your workouts may impact your body over time. So you can make informed decisions about how and when to adjust your workouts — especially when you’re training for a big event.

Apple Watch Ultra 3, titanium case, natural colour, training load screen indicates steady increase in training

Built to go the distance. And depth.

Apple Watch is perfect for hiking, cycling and running as well as swimming, surfing and other water activities. The depth gauge, Depth app and water temperature sensor on Apple Watch Series 11 make it great for snorkelling down to 6 metres. Or scuba dive to 40 metres with Apple Watch Ultra 3.8

Apple Watch Series 11, aluminium case, space grey colour, Depth app screen, dive at 2.44 metres

Hit the trail with offline maps.

Create your own hiking routes and download them to your iPhone for easy access later. They’ll automatically download to your watch so you can even navigate offline.9

Apple Watch Series 11, Maps screen, hiking route

Connectivity

Stay in touch from your wrist.

Call, text, pay, listen to music, and more — Apple Watch makes it easy for you to stay connected on the go. And with a carrier plan, you don't need to have your iPhone nearby.10

Learn more about mobile connectivity

Apple Watch Series 11 devices, incoming call, contact photo, accept and decline call buttons, iMessage conversation

Stream. Download. Pay. Play. Everywhere you go.

Stream over 100 million songs with Apple Music.11 Download new apps from the App Store straight to your watch.11 Purchase things quickly and securely with Apple Pay.12 And do it all without ever having to take out your iPhone.

Apple Watch Ultra 3, titanium case, natural colour, Apple Music app, now playing screen, Apple Watch Series 11, aluminium case, polished jet black colour, Apple Pay screen

A great call for kids.

With Apple Watch For Your Kids, everyone in the family can have an Apple Watch, even if they don’t have their own iPhone.13 Your kids are able to make calls, text, ask Siri questions, listen to music, use apps, and let you know when they arrive at a destination safely.

Learn more about Apple Watch For Your Kids

Apple Watch For Your Kids, cartoon illustrations of kids’ wrists wearing Apple Watch SE 3

Say hello to Live Translation.

Apple Watch can now use Apple Intelligence from your iPhone to automatically translate messages into your preferred language, so you can stay in touch without missing a beat.14 And when you’re travelling abroad, you can even download languages to your watch if it’s paired with an iPhone with Apple Intelligence, so you can use the Translate app without your iPhone, Wi‑Fi or a mobile connection — très bien.15

Available in selected languages.
Apple Watch Series 11, Space Grey aluminium case colour, Live Translation changes language of iMessage to English, Braided Solo Loop, anchor blue colour

More intelligent than ever.

The Smart Stack automatically suggests widgets to surface the most relevant information throughout the day based on the time, your location and more. So you’ll be able to wake up to your sleep score, know if rain is coming or get notified when your Uber is arriving.

Apple Watch Series 11, aluminium case, polished jet black colour, Smart Stack, sleep score alert, right side, Digital Crown, black Sport Band

Safety

Emergency assistance at your fingertips.

When you press and hold the side button, your Apple Watch can try to connect you with emergency services and get you the help you need.16

Apple Watch Ultra 3, titanium case, black colour, emergency assistance options on screen: siren, medical ID, compass backtrack, emergency call

Safety features we hope you’ll never need.

Apple Watch can detect if you’ve taken a hard fall or been in a severe car crash and automatically help connect you with emergency services, share your location and notify your emergency contacts.16 And if you’re off the grid without mobile coverage or Wi-Fi, Apple Watch Ultra 3 can also help you contact emergency services via satellite.

Apple Watch Series 11, aluminium case, space grey colour, hard fall notification, emergency call option, Sport Loop, anchor blue colour

Peace of mind on your wrist.

Check In lets you automatically notify a friend or loved one when you’ve arrived at a destination. You can also start a Check In from the Workout app — like if you’re going for a run after dark.

Apple Watch Series 11, aluminium case, silver colour, Check In suggestion in iMessage, Sport Band, neon yellow colour

Customisation

Change your watch band. Switch up your face.

With watch bands in a range of styles, materials and colours, and fully customisable watch faces, you can change your watch to fit your mood or the moment.

Apple Watch devices, various case materials, colours and bands
A person lifts weights in a side lunge position, Activity rings form background

Apple Fitness+

Everything from HIIT to Meditation.
Free for up to 3 months for new subscribers.

Which Apple Watch
is right for you?

New

Apple Watch
Series 11

The ultimate way to watch your health.

46-mm or 42-mm
aluminium or titanium
case

Wide-angle Always-On Retina display
Up to 2,000 nits

Brighter when viewed at an angle17

S10 chip

Double tap and wrist flick gestures

On-device
Siri

Precision Finding
for iPhone18

ECG app4

High- and low-heart
-rate notifications

Irregular rhythm
notifications3

Low cardio
fitness notifications

Blood Oxygen app19

Sleep score

Sleep apnoea
notifications2

Up to 24 hours20

Up to 38 hours in
Low Power Mode20

Fast charging21

New

Apple Watch
SE 3

Essential health features
plus great value.

44-mm or 40-mm
aluminium case

Always-On Retina display
Up to 1,000 nits

 

S10 chip

Double tap and wrist flick gestures

On-device
Siri

Find iPhone

 

High- and low-heart
-rate notifications

Irregular rhythm
notifications3

Low cardio
fitness notifications

 

Sleep score

Sleep apnoea
notifications2

Up to 18 hours22

Up to 32 hours in
Low Power Mode22

Fast charging

New

Apple Watch
Ultra 3

The ultimate sports and
adventure watch.

49-mm titanium
case

Wide-angle Always-On Retina display
Up to 3,000 nits

Brighter when viewed at an angle23

S10 chip

Double tap and wrist flick gestures

On-device
Siri

Precision Finding
for iPhone18

ECG app4

High- and low-heart
-rate notifications

Irregular rhythm
notifications4

Low cardio
fitness notifications

Blood Oxygen app19

Sleep score

Sleep apnoea
notifications2

Up to 42 hours24

Up to 72 hours in
Low Power Mode24

Fast charging25

Compare all models Shop Apple Watch